Skills in demand within the industry are evolving, with process improvement and optimisation the highest growing skill within the industry.
Industry-specific skill demand
The most in-demand skills are first aid, safety and security, and emergency and intensive care. Communication, initiative and leadership, and personal attributes (e.g. right attitude/mindset) are also important, with 70 per cent of job advertisements within the industry mentioning one or more of these skills.
Most mentioned industry-specific skills in 2024 as a share of job advertisements
Industry-specific skill | Share of job ads |
|---|---|
First aid | 22.8% |
Safety and security | 18.6% |
Emergency and intensive | 13.1% |
Marketing strategy and | 11.3% |
Sports and recreation | 8.8% |
Physical abilities | 7.6% |
Childhood education and | 7.1% |
Software development | 6.8% |
Employee training | 6.7% |
Coaching and athletic | 5.2% |
Growing skills mentions within the industry
Skills increasingly being mentioned in job advertisements within the arts and recreation industry are process improvement and optimisation, teaching and general sales practices.
Note: these exclude industry-specific skills already identified as being in high demand.
Growing skills as a percentage point difference in job advertisement mentions from 2019 to 2024
Industry-specific skill | Percentage of job ad mentions in 2019 | Percentage of job ad mentions in 2024 | Difference |
|---|---|---|---|
Process improvement and optimisation | 3.9% | 10.9% | 7.0% |
Teaching | 3.6% | 8.0% | 4.4% |
General sales practices | 3.4% | 7.5% | 4.0% |
Content development and management | 0.9% | 4.0% | 3.1% |
Prospecting and qualification | 1.5% | 3.7% | 2.2% |
Business operations | 3.2% | 5.4% | 2.2% |
Quality assurance and control | 2.4% | 4.5% | 2.1% |
Customer relationship management (CRM) | 1.9% | 3.9% | 2.0% |
Litigation and civil justice | 1.0% | 3.0% | 1.9% |
Animation and game design | 0.5% | 2.3% | 1.8% |
Updated