7 Skills needs

General sales practices are the most sought-after skill, while process improvement and optimisation skills are growing fastest in job advertisement mentions.

Industry-specific skill demand

The most in-demand skills are general sales practices, inventory and warehousing and merchandising. Communication, initiative and leadership, and personal attributes (e.g. right attitude/mindset) are also important, with over 80 per cent of job advertisements within the industry mentioning one or more of these skills.

Most mentioned industry-specific skills in 2024 as a share of job advertisements

Industry-specific skill

Share of job ads

General sales practices

49.4%

Inventory and warehousing

20.1%

Merchandising

12.7%

Retail sales

10.0%

Sales management

9.3%

Heavy equipment operation

7.5%

Market analysis

7.4%

Supply chain management

7.1%

Brand management

5.7%

Accounts payable and
receivable

5.4%

Growing skills mentions within the industry

Skills increasingly being mentioned in job advertisements in the wholesale trade industry are process improvements and optimisation, business analysis, and project management.

Note: these exclude industry-specific skills already identified as being in high demand.

Growing skills as a percentage point difference in job advertisement mentions from 2019 to 2024

Industry-specific skill

Percentage of job ad mentions in 2019

Percentage of job ad mentions in 2024

Difference

Process improvement and optimisation

9.2%

23.8%

14.6%

Business analysis

2.9%

8.6%

5.7%

Project management

4.3%

9.5%

5.2%

Occupational health and safety

0.8%

5.9%

5.2%

Customer relationship management (CRM)

5.1%

10.1%

5.0%

General finance

4.3%

8.3%

4.0%

Billing and invoicing

2.5%

5.6%

3.0%

Procurement

4.2%

7.0%

2.8%

Data analysis

3.3%

5.5%

2.2%

Marketing strategy and techniques

17.2%

19.3%

2.1%

Updated