'Work that matters' is a workforce attraction and retention campaign for Victoria’s growing disability sector.
The campaign shines a light on disability support work as an attractive option for people looking to build a rewarding career doing work that matters. It seeks to promote employment opportunities while underscoring the incredibly important work carried out every day by the thousands of people that make up Victoria's diverse disability support workforce.
The disability sector is experiencing significant workforce demand and it’s expected to increase as more people access the NDIS. This is why it’s vital to attract and retain a disability workforce of sufficient size, with the right knowledge, skills, values, and attitudes, to deliver high quality, person-centred support.
This campaign is one of a range of priorities outlined in Keeping Our Sector Strong, Victoria’s $26 million workforce plan for the National Disability Insurance Scheme (NDIS).
‘Work that matters’ was developed in consultation with people with disability, disability support workers, service providers, employers, unions, and the peak body for disability services in Victoria. They told us the campaign should:
- Be positive and proud – promote the opportunities arising from the NDIS in Victoria and present a contemporary vision of disability support work featuring real people rather than actors.
- Talk about the range of disability support work – from entry-level to leadership and management roles, and allied health roles.
- Talk about the benefits of choosing disability support as a career – flexibility, job satisfaction, professional development, personal growth.
- Convey diversity – of available roles, of career paths, of the workforce and the people who receive support.
While the campaign features mass communication, it relies equally on the support of organisations like yours that make up the sector, including service providers and employers, peak bodies, industry associations, education and training providers, and community organisations.
We ask that you:
Key to growing the workforce is making the connection between the diverse and skilled Victorians who are looking for work or a career change, with jobs that are available in the disability sector.
We encourage you to take advantage of this spotlight on disability careers by registering on the Jobs Victoria online hub and posting any upcoming job opportunities at your organisation.
Use these resources to support your recruitment activities and to increase awareness of the possibilities of a career in disability support.
You can choose the following individual resources to download:
This newsletter article can be published through your preferred communication channels. Please feel free to adapt the text to suit your audience and channel – for example, you might like to select a different quote from the summary of quotes document below.
You may also like to add more detail about your organisation’s recruitment activities; or promote a relevant course.
Campaign posters that could be displayed in your organisation’s reception areas or community spaces.
As well as English language posters, translated posters are available in Mandarin, Vietnamese, Arabic, Cantonese and Hindi:
Ready-made social posts for sharing through your organisation’s social media channels
Case study: Van – Team Leader
From casual worker to qualified team leader, Van is still excited about working in disability support after 20 years.
Case study: Bronwyn - Disability Support Worker
Bronwyn is a Worimi and Kamilaroi woman who supports people of different ages and backgrounds to do the things they need to do
Case study: Leigh – Occupational Therapist
Learn more about working in disability support - work that matters.
Case study: Kelly – Supported Independent Living Practice Coach
Kelly is a teacher and mentor who enjoys helping disability support workers to create positive change and empowering people with disability to achieve what they want in life.
Case study: Rachel – Support worker to health professional
Rachel is a doctor with a history of working in disability support. Looking back, she feels that disability support work gave her skills and knowledge that remain relevant to this day.
Case study: Rebecca – Supported Independent Living Coordinator
Bec manages a residential group home for people with disability who have complex needs. She loves making a difference and supporting people to lead an independent life.
Case study: Jake – Division Manager
Jake manages disability service facilities across Melbourne and works closely with area coordinators to ensure consistent delivery of high quality services.
Case study: Sam – Lead Support, residential accommodation
Sam got into disability support work after finishing school, as a temporary job until he decided what to do next. Nine years later he’s built a career that gives him the right work-life balance.
Case study: Annie – Disability Educator
Annie is passionate about education and delivers disability awareness training to a range of different organisations across Victoria.
Case study: Georgia - Speech Pathologist
Georgia works with people with disability to deliver disability awareness training to help public service organisations be more responsive to community needs.
All downloadable resources
Reviewed 05 December 2022